About

About Us

Company mission

Helping founders to bring new deep technologies to market.

Deep tech startups partner with Sotatech to enter and grow in the Americas. We help anywhere from finding product-market fit to executing a go-to-market strategy. While we could work with any deep tech regardless of their origin, we found the challenges facing newcomers to the Americas are numerous, often unknown, and conclusive in terms of success or failure.

Distribution & Support

We partner with resellers, system integrators, and service providers to distribute the products and services of our portfolio of deep tech companies. One-stop shop for state-of-the-art technologies aimed to disrupt their markets. You won’t find them anywhere else unless it is too late.

Our Values

Innovation

We champion breakthrough technologies that push the boundaries of what’s possible, ensuring our stakeholders stay ahead of the curve.

Trust

Our commitment to transparency and integrity builds strong, lasting relationships with founders, customers, and partners alike.

Expertise

With decades of industry experience, we provide unparalleled guidance and support to navigate complex markets and drive success.

Collaboration

We believe in the power of partnership, working closely with all stakeholders to achieve shared goals and mutual growth.

Impact

We focus on delivering solutions that create real, transformative change for businesses and society.

Experience

Sotatech was founded by Francisco Monteverde, who has long experience in leadership positions in large tech companies like HP, Sun Microsystems, or Microsoft, and also as 10-year CEO of Plastic SCM (Codice Software), a Spanish deep tech startup in software development tools space that grew from zero to be acquired by Unity Technologies in 2020.

Our Americas-based partners, team, and network master the ecosystem, culture, and marketing. Sotatech removes uncertainty and fear to scale innovative deep tech companies that want to become global players.

​Sotatech also leverages a network of American Partners who provide areas of expertise in legal, contracting, patents and trademarks, finance, branding, etc.